AR solutions for parks and museums

We increase visits from young people and families, extend time spent on site, boost return visits and satisfaction through AR games, quests, navigation and interactive exhibits.

WebAR via QR AR quests & routes Virtual guide Interactive exhibits Loyalty program
Attendance
youth and families
Time on site
games and quests
Return visits
profile gamification
Navigation
maps and routes
AR solutions for parks and museums
AR
3D
AI
VR
QR
AR

Platform modules

Mix and match modules to fit your venue’s needs

All modules
Guide
Exhibits
Navigation
Photo zone
Quests
Reconstruction
Selected: 6 of 6 modules

Virtual guide

A guide leads visitors along a route, tells stories, and adapts to interests. Audio guide and AI-powered voice interaction are available.

AI guide that adapts to interests
Audio guide and voice interaction
Personalized routes
Artificial intelligence
Audio tour

Interactive exhibits

Scan a QR code to view a 3D model, read/listen to facts, and complete tasks. Simple game mechanics increase engagement.

3D exhibit models
Game mechanics and tasks
Additional information
QR technology
Interactive

3D navigation

AR maps with pointers and real-time guidance. Can be implemented without GPS.

GPS-free navigation
Real-time AR pointers
Route building
Augmented reality
Navigation

Themed photo zone

WebAR effects and characters for photo/video. Perfect for PR and social media.

AR filters and effects
Instant posting to social media
Themed characters
WebAR technology
Photo zone

AR quests

Games and mini-competitions based on the place’s history. Built-in educational content and zone-based tasks.

Mini-competitions
Based on the place’s history
Educational element
Game mechanics
Quests

Virtual reconstruction

Historic looks of objects anchored to the location: we “bring the past to life” on a smartphone screen.

Historical reconstruction
Location-based anchoring
AR visualization
3D reconstruction
Reconstruction
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ParkAR: A platform solution

Innovative AR solutions for parks that increase visitor engagement, extend time on site, and boost return visits

Virtual guide

Virtual guide

A virtual guide leads users through the park, tells them about attractions, and helps them complete quests

Combines a guide and assistant in one
Route adapts to the visitor’s interests
Increases interest in AR quests and locations
Makes a walk educational
AI Guide
3D navigation

3D navigation

AR maps with routes, pointers, and real-time guidance

Makes it easier to find places of interest
Suggestions for places to visit
Real-time information about locations
Without using GPS
AR Navigation
AR quests

AR quests

Interactive quests and games turn a walk into an adventure

Engaging for Gen Z and Gen Alpha
Learning through play
Competition and achievements
Mechanics like Pokemon Go
AR Games
Analytics services

Analytics services

Data collection to improve service quality and CSI

Optimizing the placement of objects
Event planning
Personalized recommendations
Personalized experience
Analytics
Interactive exhibits

Interactive exhibits

Users scan a QR code and see an interactive exhibit model through the smartphone screen

Ability to interact with the model
Access to additional information
Listen to an audio guide
Game mechanics increase engagement
Easy setup via QR code
Interactive
Themed photo zone

Themed photo zone

An interactive photo zone with AR effects for creating unique photos

Connect by scanning a QR code
WebAR technology with no app installation
Photos with AR exhibits and characters
Easy sharing on social media
Unique photos for social media
Photo Zone
Virtual reconstruction

Virtual reconstruction

Historic building looks in augmented reality with interactive elements

Visualizing historical appearance
Precise anchoring to real objects
Additional information about objects
Audio guide for deeper immersion
Immerse into history
Reconstruction

Delivered cases

Successful examples of implementing AR solutions in parks and cultural spaces

Manzherok

Manzherok 1 Manzherok 2 Manzherok 3 Manzherok 4

Goals

Increase park attendance
Stand out from competitors
Engage young audiences with Altai culture

Solutions

AR quest
3D route with navigation
“Bringing sculptures to life”
Loyalty program

AR exhibits for the Primorsky Oceanarium and the Museum of Marine Biology

Project goals

Interactivity

Make exhibits interactive and appealing for young audiences and families

Education

Add educational modules: facts, knowledge cards, routes

Accessibility

Enable easy launch via QR/markers without installing an app

Family-focused

Create family routes and mini tasks to complete together

Results

WebAR scenes at exhibits: 3D models, animations, interactive hints
Family routes and mini tasks (collection sets, completion check-ins)
Higher engagement and longer time spent at the stands
Positive visitor feedback

Ready to create an experience people talk about?

Write a couple of lines — and we’ll get back to you as soon as possible!

Tell us about your task

We’ll propose implementation options with an estimate and a quick action plan

+7 903 154 8179
margic@margic.ru
@gletsbig

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Let’s discuss your project!

Nikita Nekhaenko

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